You have written your latest blog post making sure it is full of quality content, relevant to your audience and their interests, you create a killer graphic in Canva that can be utilised on pinterest as well, and you upload it to your blog post to complete your article - but you may have forgotten one important factor... Google can't read images or worded text on images!
As a blogger, you need to have a good understanding of SEO (search engine optimisation) to increase the visitors to your site in an organic way creating sustainable traffic. Images often are forgotten or the last thing added to the post and optimising these for searches can often be overlooked. Search engines aren't humans so we need to name images correctly so the engines can "see" the images. This is also helpful for users who are visually impaired to work with reader programs that utilise Alt Text.
Here are our top tips from Blue Bird Internet Marketing Australia, to help boost the SEO on your blog and website images.
Remember SEO on images makes up only a small section of optimising your blog post to be found by search engines. We recommend completing all seo sections on your blog post to increase organic traffic, but also to ensure you are sharing your blog post in other areas (e.g. social media profiles).
Have a great day and if you need any help with blogging, please just send us a message
Blue Bird Internet Marketing
Affordable Websites, Social Media & Content Photography Australia
New to being an influencer & building your profile? Yes it is still possible to collaborate with brands if you have a small following... this is how
Recently a company that I work with received an email from a young new 'influencer' who reached out to the brand with his story by email, and told them how their product had contributed to his improved health and work and success in the health & fitness industry. He asked about the possibility of collaborating with the brand to promote the product that he already has been using for over a a year. On checking his profile on instagram we could see that he was genuine and was building a quality organic audience through this regular posts. His profile needed some work to make it look a little more professional for approaching brands, but we all agreed that he was the the genuine article and his story reflected everything positive about the brand and its product, and they decided to work with him by supplying him with regular products for his personal use and samples for colleagues in exchange for social media promotion.
Here are our top 7 tips on how you can also work with brands when starting out as an influencer in your field of expertise
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Judi Gray is the Owner Operator of Blue Bird Internet Marketing and has been assisting small Businesses with their online profiles since 2011.